Social Media Materials for OU Recruitment Services

Made for OU Recruitment Services, these social media posts were designed to reach prospective students for the University of Oklahoma. Designing for social media means needing to design with your call to action prominent through colors, branding and understanding the audience. Prospective students of a university need direct information about upcoming events and deadlines. Understanding this, I wanted each of the posts to be direct in their messaging and design. To do this, I used elements of templates in the online site, Canva. Canva has quickly become one of my favorite online design platforms, and one I tend to use daily. Creating these social posts taught me further to reflect on my target audience and ensure the content I design meets their needs.